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Quick glance at your manuscript's long journey to
bound book |
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acquisition editor suggests improvements to manuscript (ms.) and negotiates
author contract |
acquisition hands over ms. to content editor |
content editor collaborates with author to further develop ms. |
content editor sends ms. to author for review |
content editor enters author's changes, and sends ms. to production editor
(PE) with notes outlining level of copyedit |
PE sends ms. to copyeditor
(line editor) |
copyedited ms. reviewed and queries answered |
optional: send marked-up ms. to author for review or enter copyedit changes
and send clean draft to author Copyediting Marks
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all changes entered |
proofread the changes |
art designer completes figure compositions (art package) before ms. goes to
page compositor |
PE sends ms. and figure composition to page compositor
(1st pages) |
1st pages proofread against copyedited ms. Optional: author also reviews
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PE sends ms. to compositor for 2nd pages (enters proofreader's and author's
changes) |
2nd pages proofread and copy of ms. sent to indexer |
pages go back and forth between PE and compositor to fine tune, enter index
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PE sends ms. to printer
to create blues (Printing Terms Dictionary) |
printer sends blues back to be checked |
corrected blues returned to printer |
Printer Ships BOUND BOOK |
Concurrent activities during manuscript development |
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Obtain ISBN Number
or ISBN Group Agencies or USA ISBN |
brainstorm and finalize title |
develop review copy of ms. for marketing and publicity (before 1st pages) |
develop marketing and publicity plan |
determine text design and book cover design |
develop book (jacket) cover |
determine book print run and price |
Set Up CIP
(catalog in publication) material for library |
choose and schedule printer |
determine and create testimonials |
develop catalog copy |
arrange with
distributor or wholesaler to deliver books to booksellers |
set up trade reviews and publicity contacts |
create promotional flyers |
determine number of extra book covers to run off for promotional purposes
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Order Bar code negative for printer (or download bar code
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arrange author engagements |
set publisher's date for the release of the book |
File for Copyright |
warehouse books |
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An author book proposal is an information packet on your book, the market, and yourself. Usually you
send this around to publishers before you've completed the manuscript or if you are pitching a book idea. This provides the publisher insight into the quality of the author's material, it's
potential for further development, and market possibilities. (
continue: includes example of a nonfiction book proposal) |
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Example Manuscript Guidelines
To ensure the timely publication of your book, submit a well-prepared manuscript that adheres to
publishing house standards. If your manuscript's fundamentals are sound, the content editor and copyeditor will spend less time bringing your manuscript up to speed and more time finding
ways to make it as perfect as it can be. Your manuscript should include front matter, back matter, proper permissions, correctly formatted citations and an art package, if it has one.
All publishers prepare manuscripts according to a particular style, i.e., rules for the mechanics of writing, such as spelling, capitalization, and punctuation, and will provide manuscript
guidelines. Make sure you follow them. Para Publishing Writing Your Book |
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Author Marketing Questionnaire
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Example Author Questionnaire The moment an author begins working with the content editor and/or the publishing house places the book on the production
schedule, the marketing and publicity departments are gearing up to promote the book. Publishers usually have the author fill out a marketing questionnaire at this point, which becomes the
publisher's initial template to navigate to possible markets. Specifically, the information helps marketing, publicity, and sales to:
- Identify unique marketing, sales, and publicity opportunities.
- Decide how to position your book against the competition.
- Learn what direct support you can provide to establish the book in the marketplace.
- Develop a list of people for possible testimonials.
- Determine if there are any associates and professionals listed that can provide a forward for the book.
From the author questionnaire, early draft of the manuscript (review copy), and other appropriate information, the marketing/publicity department develops copy for the book cover, flyers, and
web content. They also create an information packet to send to selected book reviewers. It it is important the author provide the publisher with thorough information and include as many
contacts as possible. Working one-on-one with marketing, publicity, and sales personnel and providing accurate and valuable contacts, can mean a huge difference in your book sales. If you
are self-publishing, the benefits of preparing this questionnaire are similar to that of the book proposal. It will help you determine your markets, reviewers, find important contacts, and get
your promotional tent up and running. |
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